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Inspiring Conversations with Lisa Malcolm of LynkPR

Today we’d like to introduce you to Lisa Malcolm. Them and their team share their story with us below:

A twenty-plus-year veteran of the entertainment industry Lisa Malcolm got her start on feature film and MOW sets with a degree in Communications. Changes to the industry led to her work behind the scenes with brands and talent. In 2020 with the emergence of the COVID-19 pandemic, Lisa left a successful business to strike out on her to create a public relations firm that held fast to the boutique ideals she believes necessary to build brands. Catering to A-list celebrities, series regular and recurring television stars, social media influencers leading the way in their respective verticals, and top tier brands that has become LynkPR.

We all face challenges, but looking back would you describe it as a relatively smooth road?
No successful business hasn’t encountered setbacks. The most challenging one has been dealing with the COVID-19 pandemic as a business that regularly produces and has clients attend live events like movie premiere’s, album release parties, and product launches. As a result, we’ve had to learn to pivot during times of higher community spread to virtual and at-home experiences to continue providing value to clients and the brands we work with.

Alright, so let’s switch gears a bit and talk business. What should we know?
Lynk PR is a boutique public relations firm on personal publicity, brand development, red carpet events, and unique press opportunities.

We represent a range of clientele, including young talent, A-list celebrities, reality TV personalities, film stars, and influencers. In addition to my role at Lynk PR, I am also the COO and Executive Producer of KAP Productions, where we specialize in producing award-winning content.

Notable Achievements Include:
– YEA Winners for Best Actors and Actress (Young Entertainment Awards)
– Young Artist Academy Nominees and Winners (YAAs)
– Short film, Jingle Trails, featured on Amazon Prime
– Semi-Finalist at New York Cinematography Awards
– Winner of the Hollywood Reel Independent Film Festival

You’ve seen my clients on all major networks including ABC, NBC, CBS, The Disney Channel, Disney+, Netflix, Showtime, AppleTV, etc.

At Lynk PR, we love to connect our talent with the right platforms, productions, and publications.

Risk taking is a topic that people have widely differing views on – we’d love to hear your thoughts.
I have taken several significant risks throughout my career. The most recent was starting LynkPR. As an LA-based entrepreneur with clients worldwide, the shutdown of 2020 and subsequent quarantine time led to a serious reflection of my then work partnership and work-life balance. My world as I had known it had all but stopped, production was halted, large and small scale events were stopped as gathering with others was too risky to continue. Quarantine allowed me to re-evaluate where I wanted to be in my career and decide to leave a successful business and strike out on my own to create the business and life I want to live.

Contact Info:

Image Credits

Amy Graves

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